If you have a Pinterest account and are looking to promote your business or services, then you should be using the power of pinning. Pinning means having your blog posts or website content pinned on several different boards. Combined with SEO strategies, this will make your content available to a lot of people who are looking to read posts aimed at the business or services you are offering.
SEO Tips You Can Use On Pinterest
Like anywhere else on the web, the keyword would also prove beneficial if you’re trying to gain website visitors and clients through Pinterest, or if you’re simply trying to win more views and followers to your Pinterest account. Here are a few things you can do:
Use the keyword suggestion tools on the Pinterest site. When optimising for Pinterest, you need to have relevant and targeted keywords on your pins. The best Wakefield SEO agency will pick ones related to your business and services. When you use the keyword suggestion tool, you will see a list of keywords that are already associated with a lot of websites and images. A lot of these keywords can already be targeted for your business and may not be good for your pins. It would be much better if you could make your own list of keywords for your Pinterest SEO.
- Business Account Pages
Pin all your business account pages. In the left pane, there is a drop-down menu that says ‘pins’. You can select various pages from your business account to pin. Note that you must not include the main keyword as your pin tag name since this is already the property of your blog or site.
- Links Related To The Pinterest Content Or Theme
Once you have chosen the right keywords and targeted them for your Pinterest SEO campaign, the next step is to carefully pin the links to your website or blog. Make sure that the links are exactly related to the content or theme of your Pinterest account. This will help to get more organic traffic. Pinterest also allows rich pinners to have extra space to put in their website URL. Pinterest SEO for business accounts is also a great way to build organic backlinks to your site.
- Share The Pin
You can repin any image or video directly from your Pinterest account using the appropriate tools provided by Pinterest. Pinterest users can also share links using Twitter or Facebook sharing buttons. So as long as you have chosen a rich media app for your Pinterest account, you can easily share links and images using these apps. By repinning images, videos, and photos related to your niche, you will be able to attract more social media followers or subscribers.
- Built-In Analytics
Lastly, when it comes to SEO for Pinterest, you must learn how to use the in-built analytics offered by Pinterest. You can access the Pinterest analytics either from the Pinterest home page or from the Pinterest App. This will help you track the performance of your SEO campaign. You will be able to identify which pins are performing well and which ones are not performing at all. In addition to that, you will also be able to identify which keywords are bringing you more traffic.
There you have it. With just these few tips, you can use your Pinterest account for your SEO efforts.